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Hi, there!



I'm Alex Rodríguez Santibáñez


A freelance creative director & bilingual copywriter from Mexico City, working worldwide.


📍 Currently based in: 🇲🇽 Mérida, Yucatán

✌️
Hi, there!



I'm Alex Rodríguez Santibáñez


A freelance creative director & bilingual copywriter from Mexico City, working worldwide.


📍 Currently based in: 🇲🇽 Mérida, Yucatán

Am I a jack-of-all-trades? 🤔 Maybe.


As a self-proclaimed strategy-driven creative, I pride myself on my versatility in always trying to connect the dots in any possible way – whether it's for bridging brands with audiences, aligning ideas with strategies, or knitting together relevant insights and pop culture.

With over 15 years of experience in the ad world and more than 7 years of being a fully remote freelancer, I've brought this perspective to +20 creative teams across the globe as well as bing an insider in creative powerhouse brands such as Airbnb and Netflix.

So rest assured, I'll always bring to each project a bilingual multicultural copywriter, digital nomad insight-seeker strategist, as well as the inner art director/amateur photographer, alongside the nerdy AI enthusiast.

Want to know more?

Creative Allies

These are some of the cool teams with which I've worked.

Recent work

Take a look at my latest projects


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