REEL 2016: AVIÓN


Some of the work done during 2015 and 2016 for clients such as CDMX (Mexico City), Festival Internacional Cervantino, Maruchan, and others.


W Radio

W Radio is one of the oldest mexican radio stations, best known for its music and entratainment show.

"Así las Cosas" was their newest News Show, created under a simple but powerful statement: Let's listen to each other.

They wanted to created an OOH campaign that could reflect how all kind of opinions are talked about in a single show.


Maruchan Bowl

Maruchan needed a campaign to launch their new presentation. An instant soup whose main attribute is its great size targeted especially for young people.

So, we created a new way to describe such moment when things are just bigger and better:

Very Bowl:
When something is much better and out of the ordinary is something VERY BOWL.